KIEV, Ukraine (March 25, 2013)—Sanoma Media Ukraine has partnered with the National Geographic Society to launch National Geographic magazine in Ukraine. The new edition, debuting with the April issue, will be published in the Ukrainian language, making it the 38th local-language edition of National Geographic magazine.
Through National Geographic Ukraine, readers will gain access to original content from the official journal of the National Geographic Society, the organization that has set the standard for excellence in reporting and photography for more than a century. The initial circulation of the magazine will be 25,000 copies, available at news agents for the price of 25 UAH. The magazine will be offered monthly in a 175mm x 255 mm format.
“As National Geographic celebrates its 125th anniversary this year, we are proud to partner with Sanoma Media to offer National Geographic magazine in the Ukrainian language for the first time. It is always exciting for us to be able to offer readers a magazine that speaks to them in their own language. With its smart localized content and photography, we hope to publish a magazine that is relevant and engaging to the Ukrainian reader,” said Terry Adamson, executive vice president of the National Geographic Society.
“This legendary magazine was the pioneer of photojournalism, and it remains the quality standard for most journalists. The task for the Ukrainian editor’s office is to prepare materials that meet the high standards of National Geographic. We hope that readers will be interested in the new edition and that it will make a positive impact on the market on the whole,” said Olga Valchyshen, National Geographic Ukraine editor-in-chief.
Printed in English since 1888, National Geographic provides in-depth coverage of cultures, nature, science and technology through comprehensive and timely articles and legendary photographs and maps. The magazine is read by 60 million readers around the globe monthly. In addition to English, the magazine is now published in 38 local languages. In addition to Ukrainian, the magazine’s most recent local-language editions were launched in Iran, Mongolia, Latvia and Georgia in fall 2012.
Sanoma Media Ukraine is a young, dynamically developing publishing house. The company publishes the world-famous glossy magazines: Cosmopolitan, Cosmo Bride, Men’s Health, Story, Sensa, Domashniy Ochag, Harper’s Bazaar, Esquire, Casaviva and National Geographic.
About Sanoma Media Ukraine
Sanoma Media Ukraine is part of Sanoma Media Russia & CEE (SMRCEE). SMRCEE (www.sanomamedia-russiacee.com), part of the Sanoma corporation and responsible for Sanoma Media activity in Central, Eastern and South-Eastern Europe, operating in nine countries. The group occupies leading positions in the markets of Bulgaria, Hungary, Romania and Russia. Sanoma is a powerful European media group working in various mass media fields in more than 20 countries.
About National Geographic Society
The National Geographic Society is one of the world’s largest nonprofit scientific and educational organizations. The Society works to inspire people to care about the planet. National Geographic reflects the world through its magazines, television programs, films, music and radio, books, DVDs, maps, exhibitions, live events, school publishing programs, interactive media and merchandise. Founded in 1888 to “increase and diffuse geographic knowledge,” National Geographic has funded more than 10,000 scientific research, conservation and exploration projects and supports an education program promoting geography literacy.