WASHINGTON (March 28, 2014)—The National Geographic Travel group today announced the launch of a new online hub, “Where the Locals Go,” dedicated to showcasing authentic, insider travel experiences from locals in the know. The Montana Office of Tourism has partnered with National Geographic Travel for Montana to be the first destination featured on the hub at the website www.NationalGeographic.com/Local-Montana.
“Where the Locals Go: Montana” highlights the best places to visit in Montana in a dynamic hub of content, including seasonal photo galleries, categorized mini articles about the best places to go in Montana, an interactive map pinning the top destinations and a blog featuring National Geographic photographers on assignment in Montana.
“This is a deep dive into the best travel experiences Montana has to offer — going beyond overcrowded and obvious tourist destinations to provide authentic, meaningful and engaging seasonal travel experiences from the locals that know it best,” said Keith Bellows, senior vice president and editor in chief, National Geographic Travel.
The content, written by local experts and edited by the National Geographic Travel group, will reflect the changing seasons in Montana. The site launch begins in winter and transitions into spring, with photo galleries and articles on the best travel experiences for the corresponding season. The interactive map includes seasonal food and drink, parks, hotels, sites, music venues, activities and events. There is also an area for readers to submit their favorite local spots as well as the National Geographic Travel “On Assignment” blog, where National Geographic photographers will share real-time visuals from the field in Montana — allowing users to have an up-to-date, real-time Montana travel experience.
“We’re excited to partner with National Geographic,” said Jeri Duran, division administrator for the Montana Office of Tourism. “Some of the best Montana travel experiences have always been found a little ways off the beaten path, and this project is going to help our geotravelers explore the lesser-known parts of Big Sky Country’s inspiring landscape.”
The website will feature content pertaining to all four seasons throughout the year and will encourage users to submit their favorite Montana destinations based on the seasons as well.
About National Geographic Travel
National Geographic Travel is the travel arm of the National Geographic Society, one of the world’s largest nonprofit scientific and educational organizations, founded in 1888. National Geographic Travel creates, discovers and showcases meaningful and engaging travel experiences through National Geographic Traveler magazine; National Geographic Expeditions; travel books; maps; apps; digital travel content; the Adventure website; and travel photography programs. National Geographic Traveler (eight issues per year) is the world’s most widely read travel magazine and has 14 international editions. It is available by subscription, on newsstands in the United States and Canada, and digitally for tablets. National Geographic Expeditions, the travel program of the Society, offers a variety of unique travel experiences led by top experts to more than 60 destinations across all seven continents. Travel opportunities include family and student expeditions, active adventures, private jet trips and voyages on the six expedition ships in the National Geographic-Lindblad fleet, as well as photography workshops, expeditions and seminars. The National Geographic Travel digital group offers inspiring and authoritative digital travel and adventure content such as trip ideas, photo galleries, blogs and apps. National Geographic Travel Books bring readers curated travel advice and inspiration. Follow National Geographic Travel on Twitter, Facebook and Instagram.
About the Montana Office of Tourism
Montana’s partnership with National Geographic is just one component of an extensive 2014 campaign. Every corner of Montana’s six tourism regions is steeped in authentic Big Sky Country culture and spirit. These less-traveled places offer immersive travel experiences. From hiking the badlands of Makoshika State Park to savoring fresh huckleberry pie at a café in Polebridge, the Montana Office of Tourism works to promote the unique experiences, places and people that make up Big Sky Country.