BAKU, Azerbaijan (Sept. 1, 2014)—Garant Media Holding has partnered with the National Geographic Society to launch the local-language edition of National Geographic magazine in Azerbaijan. National Geographic Azerbaijan debuts with the September 2014 issue, which leads with a feature on “Colors of Azerbaijan.” The magazine will be available monthly on newsstands and by subscription.
The announcement about the new National Geographic Azerbaijan edition was made today at the Four Seasons Hotel in Baku, followed by a launch event at the Heydar Aliyev Center in Baku. The event was attended by National Geographic photographer Reza Deghati; Editor in Chief, National Geographic Magazine and News, Susan Goldberg; and National Geographic’s head of international publishing, Terrence B. Adamson. The event was hosted by the head of Azerbaijan America Alliance, Anar Mammadov; Garant Media Holding CEO Elnur Baimov; and National Geographic Azerbaijan Editor in Chief Seymur Teymurov.
The new edition will publish content from the English-language edition and will introduce local content of interest to the Azerbaijani reader. The price for the magazine on newsstands will be 4 AZN (US$5).
“National Geographic launched its first edition in the Caucasus in Georgia in 2012, and we’re excited to further our reach in the region with National Geographic Azerbaijan, the 40th local-language edition of our magazine,” said Adamson. “National Geographic magazine continues to win awards for its timely coverage of critical issues that affect our planet, and we are excited to partner with Garant Media Holding to bring these important stories to Azerbaijan in the local language.”
“We are happy today to present the worldwide-known magazine, which has such global impact and which urges each of us to take care of the planet,” said Mammadov. “I hope that National Geographic Azerbaijan will achieve great success in our country and become the favorite magazine of our readers.”
Printed in English since 1888, National Geographic provides in-depth coverage of cultures, nature, science and technology through comprehensive and timely articles and legendary photographs and maps. The magazine is read by 60 million readers around the globe each month. In addition to English, the magazine is now published in 40 local languages. The magazine’s most recent local-language edition before the Azerbaijani edition was the Ukrainian edition that debuted in March 2013; National Geographic’s Taiwan edition expanded to Hong Kong in July 2013.
About the National Geographic Society
With a mission to inspire people to care about the planet, the 126-year-old National Geographic Society is one of the world’s largest nonprofit scientific and educational organizations. Working to inspire, illuminate and teach, the member-supported Society reaches over 600 million people worldwide each month through its media platforms, products and events. National Geographic has funded more than 11,000 research, conservation and exploration projects, and its education programs promote geographic literacy. For more information, visit www.nationalgeographic.com.
About Garant Media Holding
Garant Media Holding was established in February 2014. Its aim is to unite activities in the spheres of media and Internet businesses. Subcompanies of Garant Media Holding are the popular magazine National Geographic Azerbaijan, the news agency Oxu.az, the news agency in the English language News.az, automobile sale-purchase advertisements website Turbo.az, real estate sale advertisements website Bina.az, and job advertisements website Boss.az. The establishing of the holding will help these subcompanies in their development and in gaining increased popularity in the media and Internet.