Senior Vice President, Photography Business Strategy, National Geographic Creative
As the Senior Vice President of Photography Business Strategy, Alice Keating manages National Geographic Creative, a stand-alone resource within National Geographic that provides professional buyers with photography, motion and talent. As head of the division, Keating oversees each of the agency’s unique lines of business, including National Geographic’s editorial and commercial stock licensing business, its photography and video licensing partnerships and custom commercial assignments, and its fine art program. Additionally, she manages National Geographic’s archive services, overseeing the care and restoration of the archive’s 11.5 million images dating back to the early 20th century.
Keating manages the personal brands and represents most of National Geographic’s top visual storytellers, including Paul Nicklen, David Guttenfelder, John Stanmeyer, Stephen Alvarez, Stephanie Sinclair and many notable other talent. Previous clients include Sony, Canon, DuPont, HSBC, Toyota, Ford, Microsoft and Apple.
Keating has more than 20 years of experience in the business of photography, including stock photography and video licensing and representing talent in commercial projects. Prior to her work at National Geographic, she represented a number of prominent visual collections, including the Library of Congress, the Salvation Army, the Smithsonian’s Museum of American History and the National Gallery of Art.
Keating earned her Bachelor of Arts from Denison University and her Masters in Business Administration from George Mason University.