National Geographic Kids magazine and ‘Jumper in Chief’ Michelle Obama will lead a kick-off ‘Let’s Jump’ event with hundreds of Washington-area children on the White House lawn, where they will do one minute of continuous jumping jacks. This jump-off, which will be attended by an official from Guinness World Records, will signal the beginning of the 24-hour challenge to break the record for the most number of people doing jumping jacks.
To break the record, more than 20,425 people need to get on their feet and do jumping jacks for one minute during the 24-hour time period between 3 p.m. ET Oct. 11 and 3 p.m. ET Oct. 12. Anyone can join one of many sponsored events that are being held around the country and around the world. They can also organize their own event or jump by themselves following official Guinness World Records rules. The rules, official jump event locations, documentation forms and other information can be found on the National Geographic Kids’ Let’s Jump! website at kids.nationalgeographic.com/lets-jump/. The “Let’s Jump” event supports the first lady’s Mi>Let’s Move! campaign.
First lady Michelle Obama will lead hundreds of area school kids who are participating in the challenge by doing one minute of jumping jacks. Al Roker, the “TODAY” show’s weather anchor, will MC the pre-jump activities and serve as an official independent witness. Serving as the other independent witness will be Olympic figure skater Michelle Kwan, a member of the President’s Council on Fitness, Sports and Nutrition. National Geographic’s Chairman and CEO John Fahey Jr.. National Geographic Kids Editor in Chief Melina Bellows and Guinness World Records’ Marketing Manager Stuart Claxton will offer brief remarks.
Tuesday, Oct. 11: Program begins at 2 p.m. ET; official jump is at 3 p.m. ET.
South Lawn of the White House
All media MUST RSVP in advance to the White House at email@example.com by Friday, Oct. 7, at 12 p.m. ET.
“Let’s Jump” images will be available on the National Geographic ftp site:
username: press | password: press
National Geographic’s John Fahey and Melina Bellows are available for interviews as is Guinness World Records’ Stuart Claxton.